FinTech

Make note of Apple’s strategy, demonstrated by their “Mac vs. PC” ad campaign. It solidifies these relationships with rapid response times and strict service-level agreements (SLAs). They get back to their clients quickly, and their employees have been bought in on this by tying these KPIs to how much they earn. In the early days, …

The ultimate guide to customer retention solutions Read More »

CRM dashboards are often employed to manage client relationships throughout their entire lifecycle, from the pitching and onboarding stage to monitoring and follow-up needs later in the relationship. For example, a CRM can automate follow up messages with customers, so sales reps don’t lose track. Oftentimes, winning a customer’s business is a matter of being …

What Is CRM and Why Is It Important? Read More »